5 Benefits of Paid Social Advertising
Paid social advertising is quickly becoming a necessity in the advertising world. Read our latest blog post for the 5 reasons why!
The Best Facebook Ad Types and Targeting Options for Driving Sales
Are you spending your money on the right social media tools? Read this article now to learn what are the best revenue-generating opportunities in social.
Snapchat API Technology: What Advertisers Need to Know
Interested in reaching a young audience? Snapchat API maybe your solution. Learn how to use this new advertising tool with our latest blog.
Thinking Outside the Mailbox for Direct Mail Success
Does your direct mail physically stand out in a world of envelopes? Read this article to discover a more creative entrance into your customers' mailbox.
Google Launches Cross-Device Retargeting (Marketing World Rejoices)
With 60% of online conversions coming from multiple-device engagement, the new Google cross-device retargeting is a huge win for marketers.
How We Use Predictive Analytics to Build Better Campaigns
In many organizations, an effective collaboration between marketing and sales teams has led to the use of predictive analytics to establish goals, collect data and drive future planning. Predictive analytics allow savvy marketers to build more precise and efficient long-term branding and direct marketing campaigns that lead to increased return on investment. However, to maximize the value,
Madison Avenue: Let’s Be Great Again!
BKV founder Brent Kuhn presents a divergent POV on what’s happening in the ad agency business—a business that’s in trouble!
Is Facebook Getting Into the Paid Search Game? What You Need to Know.
With 2 billion searches per day and growing, Zuckerberg has plans for paid search to come to Facebook. What does this mean for SEM & SMM advertisers?
Supercharge Your Direct Marketing Efforts with an Offer Your Customers Can’t RefuseKeep Reading
Unlock Your Brand’s Dynamic Potential with Programmatic Creative
Programmatic media buying has become a common practice for most display advertising campaigns, but what about applying programmatic strategies to the creative itself?